Frosty’s is headed by Brian Lee, a Korean-American set and spatial designer from New York. He founded Frosty’s, a studio known for blending practicality with the unexpected, creating surreal and intimate designs across both coasts. From concept to installation, every project is crafted in-house at Frosty’s East Williamsburg studio. Beyond design, Frosty’s is a collaborative space, bringing together artists from various disciplines. Brian has worked with clients including Bottega Veneta, Helmut Lang, and Telfar, creating environments that reimagine how audiences experience fashion and culture.